OUR MISSION

Growing People Who Grow People

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At Wayfinder, we take a relationship-centric approach to revenue cycle management. Our goal is to invest in people - our clients, our team, and our community. We work closely with each client to create tailored solutions that generate outstanding results.

aerial view of a kayak representing how Wayfinder RCM guides their clients on a journey through the revenue cycle management process
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At Wayfinder, we understand that revenue cycle management is about more than just technical expertise.

It's also about communication, transparency, and trust.

That's why we prioritize building long-lasting relationships with our clients, taking the time to understand their unique needs and challenges, and working closely alongside them to ensure their success. Over the years, we’ve grown from serving four specialist providers to hundreds of providers in multiple specialties across the nation. And those first four providers? They are still treasured clients.

Wayfinder RCM team collaborating around a conference table, with members engaged in discussion and taking notes about revenue cycle process flow

Our team brings decades of combined experience and deep industry knowledge to every engagement.

We prioritize building long-lasting relationships based on communication, transparency, and trust. We see ourselves as partners in our clients' journeys, working collaboratively to identify challenges, develop solutions, and achieve success together.

Meet our team

Driving Values

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PEOPLE FIRST

Processes should be designed to empower and support people.

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INNOVATION

Bring great minds together collaboratively to spark great ideas

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COURAGE OVER COMFORT

Authentic relationships require courageous communication.

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HONOR THE JOURNEY

Goals are important, but the true value lies in the learnings along the way.

Wayfinder RCM's Amy and Jeff Koon standing together outdoors, showcasing leadership and team spirit.

Meet the Founders

Jim and Amy Koon founded Wayfinder in 2009 to humanize and transform revenue cycle management for private practices. With deep industry experience, they recognized the need for a model that supported sustainable growth and increased revenue through customized, relationship-centric strategies. Their philosophy, "growing people who grow people," is at the heart of Wayfinder, emphasizing continuous improvement and personalized support. Committed to the success of the private practice community, Jim and Amy continue to provide the tools and leadership needed to thrive in the dynamic healthcare landscape.

Our Team
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Wayfinder RCM a medical billing company gathered in a conference room discussing RCM strategies
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Join Our Community

We are a group of successful healthcare providers who benefit from our personalized approach to revenue cycle management. Together, we'll tackle billing challenges and work towards achieving sustained financial stability.